Beer Garden Business Plan Template

Written by Dave Lavinsky

beer garden business plan template
Table of Contents
Table of Contents

If you’re looking to create a beer garden business plan, you’ve come to the right place!

Over the past 25 years, the PlanPros team has helped over 1 million entrepreneurs and business owners write business plans….and many of them have started and grown successful beer garden businesses.

Beer Garden Business Plan Example

Below is our beer garden business plan template and sample plan created using our ai business plan generator. This is just one of the many business plan examples we have created using PlanPros.

I. Executive Summary

Company Overview

Welcome to Brew Bloom Garden, our innovative beer garden situated in the bustling heart of Atlanta, GA. Established to furnish the local populace with top-grade beverages and dining experiences, we’ve identified and are filling the void for a premier beer garden in the region. Our diverse menu offers beers, wines, cocktails, appetizers, salads, entrees, desserts, and sides, with a focus on quality and variety to ensure a complete and novel dining experience on each visit. As Atlanta is renowned for its vivacious food scene and sociable ambiance, we’re excited to enhance this culture by providing superior service and an unforgettable experience to all our guests at Brew Bloom Garden.

Success Factors

Our confidence in the success of Brew Bloom Garden is founded on our founder’s valuable experience from a thriving previous beer garden venture and our mastery in the craft of beer-making, which surpasses our competitors in quality and variety. Since launching as an LLC on January 4, 2024, we have achieved significant milestones including the creation of a distinctive logo, the development of a resonant company name, and securing a prime location for our beer garden. These accomplishments are just the beginning of our commitment to continuous growth and the pursuit of excellence.

Industry Analysis

The Beer Garden industry in the United States is undergoing significant growth, with a current market size of around $1.5 billion and a predicted compound annual growth rate of 10%, expecting to reach $2.5 billion by 2025. Factors contributing to this growth include a rising consumer preference for unique, locally brewed beers, an increasing trend in outdoor dining, and a surge in young adults spending more on experiences. At Brew Bloom Garden, we are well-positioned to leverage these trends with our commitment to high-quality, local craft beers and our inviting outdoor space, perfectly catering to the demand for vibrant and social venues.

Customer Analysis

Our customer base at Brew Bloom Garden primarily targets local craft beer enthusiasts and those seeking a distinctive beer garden experience. Our welcoming atmosphere and selection of local and artisanal beers appeal to individuals desiring a community feel. We also cater to groups looking for a picturesque venue for occasions and tourists in search of authentic local experiences. Our garden’s ambiance and curated beer menu make it an attractive destination for a diverse range of customers, including event-goers and experiential travelers.

Competitive Analysis

At Brew Bloom Garden, we distinguish ourselves from competitors like Der Biergarten, with its authentic German offerings, Red’s Beer Garden, known for its community vibe and support for local breweries, and Bottle & Box, which doubles as a retail shop. Our competitive advantages include an unwavering commitment to beer quality and an extensive beer selection that appeals to a wide range of tastes. We provide a unique and satisfying experience that encourages our customers to return for the unparalleled taste and variety we consistently deliver.

Marketing Plan

At Brew Bloom Garden, we pride ourselves on a menu that features a broad array of beverages and dishes, with beers at $6, wines at $9, cocktails at $10, and an array of food options priced between $6 and $12. Our emphasis on quality and variety ensures a delightful visit every time. In terms of promotions, we employ a multifaceted approach, including online marketing through SEO, social media, email newsletters, and targeted online advertising. We also engage in loyalty programs, local partnerships, press releases, community events, influencer collaborations, and themed events to build brand awareness and attract customers to the beer garden.

Operations Plan

To guarantee Brew Bloom Garden’s success, our operational processes include diligent inventory management, stellar customer service, precise sales and transaction processing, regular facility maintenance, stringent quality control, dynamic marketing and promotions, effective staff management, and strict compliance with regulations. Our upcoming milestones involve securing a strategic location, obtaining necessary permits, designing and building the facility, hiring and training staff, developing supplier relations, launching the beer garden, and reaching our revenue goal of $15,000 per month.

Management Team

Xavier Price, the President of Brew Bloom Garden, heads our management team with his extensive background in the hospitality industry and specific experience in running a beer garden. His strategic insight and operational prowess are instrumental in guiding Brew Bloom Garden to become a benchmark of excellence and innovation within the hospitality sector.

Financial Plan

To achieve our growth goals, Brew Bloom Garden requires funding of $945,000 which will be allocated to capital investments including building and location buildout, furniture, equipment, machines, computers, and POS systems, as well as non-capital investments such as working capital, initial rent/lease, staff salaries for the first three months, initial marketing and advertising, supplies, and insurance.


Below is an overview of our expected financial performance over the next five years:

FY 1 FY 2 FY 3 FY 4 FY 5
Revenues $1,483,986 $1,606,905 $1,740,005 $1,884,130 $2,040,193
Direct Expenses $489,075 $513,991 $540,176 $567,696 $596,617
Gross Profit $994,911 $1,092,914 $1,199,829 $1,316,434 $1,443,576
Gross Profit (%) 67% 68% 69% 69.9% 70.8%
Other Expenses $103,153 $106,282 $109,507 $112,829 $116,252
EBITDA $891,758 $986,631 $1,090,321 $1,203,604 $1,327,323
Depreciation $127,000 $127,000 $127,000 $127,000 $127,000
Amortization $0 $0 $0 $0 $0
Interest Expense $94,500 $94,500 $94,500 $94,500 $94,500
Income Tax Expense $234,590 $267,796 $304,087 $343,736 $387,038
Net Income $435,667 $497,335 $564,734 $638,368 $718,785


II. Company Overview

At Brew Bloom Garden, we pride ourselves on being the newest addition to the vibrant Atlanta scene, offering high-quality beer garden experiences to residents and visitors alike. Our commitment is to serve exceptional beverages and food in a welcoming atmosphere that encourages relaxation and social interaction. The lack of high-quality local beer gardens in the area has paved the way for us to create a unique and enjoyable destination for everyone to appreciate.

Products & Services

Our offerings are designed to cater to a variety of tastes and preferences. We provide a carefully selected range of products that includes:

  • Beer – $6
  • Wine – $9
  • Cocktails – $10
  • Appetizers & Salads – $10
  • Entrees – $12
  • Desserts – $10
  • Sides – $6

Our Location

Brew Bloom Garden is nestled in the heart of Atlanta, GA, providing a serene garden environment where our guests can unwind with a premium drink in hand. Our prime location is easily accessible and perfectly suited for those seeking high-quality beer garden services in the area.

Why We Will Succeed

Our recipe for success is simple yet effective. With our founder’s valuable experience in running a top-tier beer garden and our commitment to brewing superior beer with a diverse range of options, we are positioned to outshine our competitors. The passion for excellence is evident in every aspect of our business, from the ambiance to the service, and especially in the quality of our products.

Our Heritage and Business Structure

Brew Bloom Garden came to life on January 4, 2024, as a Limited Liability Company, combining the vision of our founders with the desire to fill a gap in the local market. Since then, we’ve made significant strides, including:

  • Creating a distinctive logo that captures the essence of our brand
  • Developing a resonant company name that reflects our mission and values
  • Securing an ideal location that complements our vision for a perfect beer garden


III. Industry Analysis

The Beer Garden industry in the United States has experienced significant growth in recent years. According to market research, the current size of the market is estimated to be around $1.2 billion. This figure is a testament to the growing popularity of Beer Gardens and the increasing consumer demand for unique and immersive drinking experiences. With a strong foundation, the industry is poised for further expansion in the coming years.

The future outlook for the Beer Garden industry in the United States is highly promising. Market experts project a compound annual growth rate (CAGR) of 7.2% between 2021 and 2026. This anticipated growth is driven by several factors, including the rising preference for craft beer, the growing trend of outdoor and social experiences, and the increasing number of millennials and Gen Z consumers entering the legal drinking age. With such favorable market conditions, there is ample opportunity for Brew Bloom Garden to thrive and establish a strong presence in the industry.

Several trends in the Beer Garden industry further contribute to its positive growth trajectory. One prominent trend is the emphasis on local and regional breweries. Consumers today are seeking unique and authentic experiences, and they are increasingly drawn to Beer Gardens that showcase a wide selection of craft beers from local and independent breweries. This aligns perfectly with Brew Bloom Garden’s mission to provide high quality craft beers sourced from local breweries, catering to the preferences of residents who desire a taste of the local flavor. By capitalizing on this trend, Brew Bloom Garden can attract a loyal customer base and differentiate itself in the market.


IV. Customer Analysis

Below is a description of our target customers and their core needs.

Target Customers

Brew Bloom Garden will target local residents who are enthusiasts of craft beers and unique beer garden experiences. These customers are typically looking for a place to relax, socialize, and enjoy a variety of high-quality brews. The garden’s ambiance, combined with a selection of local and artisanal beers, will attract individuals who appreciate a community-oriented atmosphere and the nuances of beer tasting.

The establishment will also cater to groups looking for a casual yet picturesque setting for gatherings and celebrations. The garden’s aesthetic appeal and the curated beer menu will make it an ideal choice for events like birthday parties, work outings, or social club meetings. Brew Bloom Garden will tailor the experience to suit these groups, ensuring a memorable and enjoyable visit for every occasion.

Additionally, Brew Bloom Garden will attract tourists and visitors to the area who are seeking authentic local experiences. The beer garden will serve as a cultural touchstone, offering a taste of the region’s brewing heritage and hospitality. With the rise in experiential travel, the garden is set to become a must-visit destination for those wanting to immerse themselves in the local scene.

Customer Needs

At Brew Bloom Garden, customers can expect a diverse selection of high-quality beers, satisfying enthusiasts who crave both classic favorites and unique, artisanal brews. The establishment recognizes the value of a refined beer experience, catering to those who appreciate the subtleties of craftmanship in their beverages. Patrons can indulge their tastes, knowing that Brew Bloom Garden sources the finest ingredients to ensure a premium beer offering.

Beyond the beer itself, customers seek a welcoming atmosphere where they can relax and socialize. Brew Bloom Garden offers a comfortable and aesthetically pleasing environment, complete with lush greenery and amiable service, which sets the stage for memorable gatherings. The beer garden becomes a destination where friends and family can come together, enjoying the outdoors while savoring their drinks.

In today’s health-conscious world, consumers also look for options that cater to various dietary needs and preferences. Brew Bloom Garden rises to this challenge by providing a range of beers that include gluten-free and low-calorie options, ensuring that every guest can find something to suit their lifestyle. In addition, the beer garden stays attuned to the pulse of the community, hosting events and live music that resonate with local interests, further enriching the customer experience.


V. Competitive Analysis

Direct Competitors

Brew Bloom Garden’s competitors include the following companies:

Der Biergarten

Der Biergarten offers a traditional German beer garden experience with a variety of imported German beers and local craft brews. They serve classic German fare such as bratwurst, pretzels, and schnitzel, alongside a selection of American pub foods. Prices at Der Biergarten cater to a mid-range budget, providing a balance between affordability and quality.

While specific revenue figures are not publicly available, Der Biergarten’s popularity suggests a healthy financial performance. They operate in a central urban location, attracting a diverse customer base ranging from young adults to older beer enthusiasts. Their key strengths include an authentic atmosphere and a strong selection of beers, while their weaknesses may lie in a limited appeal to non-beer drinkers and those seeking a more modern twist on the beer garden concept.

Red’s Beer Garden

Red’s Beer Garden emphasizes a community-centric approach, offering a mix of local and national craft beers. Their product lineup extends to include ciders, wines, and non-alcoholic beverage options, catering to a wider audience. In terms of food, they provide a variety of casual dining options including sandwiches, sausages, and vegetarian items, with prices set to attract a casual dining crowd.

Red’s Beer Garden operates primarily in residential neighborhoods, which facilitates a loyal, local clientele. They serve customers across multiple age groups, particularly focusing on family-friendly services. Red’s strengths include its community feel and inclusive beverage selection, while its weaknesses may be a less focused brand identity and potential over-reliance on local patronage.

Bottle & Box

Bottle & Box differentiates itself by coupling a beer garden experience with a retail component, selling bottled craft beers and artisanal food products. The establishment offers a space where customers can enjoy a beer on-site or take premium products home. Pricing is on the higher end, reflecting the curated selection of products.

Located in upscale neighborhoods, Bottle & Box targets customers with higher disposable income and a taste for specialty products. They cater to a niche market of craft beer aficionados and foodies looking for unique offerings. Strengths of Bottle & Box include their premium product range and the convenience of on-site consumption and retail. However, their weaknesses could stem from a higher price point that may alienate budget-conscious consumers and a narrower product focus that might limit their market reach.

Competitive Advantages

At Brew Bloom Garden, we take pride in our ability to craft superior beers that stand out in a crowded marketplace. Our focus on quality ensures that each pint we serve meets the high standards our customers have come to expect. This dedication to excellence is evident in the rich taste, aroma, and perfect balance found in every beer variety we offer. Our commitment to quality is complemented by our extensive selection of beers, catering to a broad range of palates. From hoppy IPAs to smooth stouts, our patrons can explore a vibrant spectrum of flavors, making us a go-to destination for beer enthusiasts and casual drinkers alike.

Moreover, our unique atmosphere enhances the overall customer experience, setting us apart from other beer gardens. We create a relaxing and inviting ambiance that encourages socializing and enjoyment of our premium beers in a beautiful garden setting. Our knowledgeable staff can guide guests through our beer selection, offering insights and recommendations tailored to individual tastes. We also engage with our local community, sourcing ingredients from local producers whenever possible, which not only supports the regional economy but also ensures the freshness and quality of our beers. By combining exceptional beers, a diverse selection, and a memorable setting, Brew Bloom Garden stands as a premier destination for those seeking a standout beer garden experience.


VI. Marketing Plan

Our marketing plan, included below, details our products/services, pricing and promotions plan.

Products, Services & Pricing

At Brew Bloom Garden, we pride ourselves on offering a diverse range of high-quality beverages and delectable dishes to satisfy your cravings. Our carefully curated menu caters to a variety of tastes and preferences, ensuring a memorable experience for all our guests.

Our Products and Services

Discover the essence of relaxation and enjoyment with our selection of beverages and food:


  • Beer: Our beer selection is a testament to our commitment to quality. Patrons can enjoy a refreshing pint for an average price of $6, choosing from a variety of local and international brews.
  • Wine: For those who appreciate the finer things, our wine list features exquisite options for an average price of $9 per glass, perfect for pairing with any dish or enjoying on its own.
  • Cocktails: Our expert mixologists craft unique and classic cocktails that are sure to delight. Each cocktail is priced at an average of $10, offering a blend of premium spirits and fresh ingredients.


  • Appetizers & Salads: Begin your culinary journey with our appetizers and salads, each priced at an average of $10. These dishes are designed to excite your palate and prepare you for the main course.
  • Entrees: Our entrees are the stars of the show, with each dish thoughtfully prepared to ensure satisfaction. Expect to pay an average price of $12 for a hearty and flavorful meal.
  • Desserts: Indulge in our decadent desserts, each for an average price of $10. These sweet treats are the perfect way to conclude your dining experience.
  • Sides: Complement your meal with our selection of sides, each available for $6. These accompaniments are perfect for sharing or adding an extra touch to your dish.

At Brew Bloom Garden, we continuously strive to ensure that every visit is a delightful experience. Our team is dedicated to providing exceptional service and a welcoming atmosphere. We invite you to join us and discover your new favorite spot for relaxation, conversation, and enjoyment.

Promotions Plan

Brew Bloom Garden offers residents a high-quality beer garden experience, complete with an extensive selection of craft beers and a vibrant atmosphere. To attract customers, Brew Bloom Garden employs a variety of promotional methods, effectively leveraging modern marketing channels and traditional tactics.

Online Marketing

Online marketing stands at the forefront of Brew Bloom Garden’s promotional efforts. The garden will utilize search engine optimization (SEO) to increase visibility on search engines, ensuring when potential customers are looking for a beer garden experience, Brew Bloom Garden appears prominently in their search results.

Additionally, Brew Bloom Garden will engage customers through social media platforms such as Instagram, Facebook, and Twitter. These platforms will showcase the garden’s unique ambiance, special events, and new beer arrivals, creating a community of engaged followers who are updated regularly about what’s brewing at the garden.

Email Marketing

Email marketing campaigns will serve as a direct line of communication with Brew Bloom Garden’s patrons. Regular newsletters will provide updates, exclusive offers, and personalized recommendations, fostering customer loyalty and repeat visits.

Local Partnerships

Brew Bloom Garden will establish partnerships with local businesses and breweries to create cross-promotional opportunities. These partnerships will enhance community engagement and introduce Brew Bloom Garden to a wider audience through collaborative events and shared promotions.

Events and Tastings

Curated events and beer tastings will be central to the promotional strategy. These events will not only showcase the garden’s beer selection but also create memorable experiences that customers will want to share with friends and family, driving word-of-mouth referrals.

Loyalty Programs

A loyalty program will reward regular customers for their patronage. Points earned with each visit can be redeemed for discounts or freebies, encouraging repeat business and creating a sense of belonging among Brew Bloom Garden’s clientele.

Community Involvement

Active involvement in community events and charitable causes will reinforce Brew Bloom Garden’s commitment to the local area. Participation in such activities will not only contribute to the community but also raise awareness of the garden’s presence and values.

Public Relations

Brew Bloom Garden will also utilize public relations to gain media coverage in local newspapers, food and beverage magazines, and on lifestyle blogs. By sharing compelling stories and developments, the beer garden will capture the interest of potential customers through trusted media sources.

Influencer Collaborations

Collaborations with influencers and local personalities will tap into their follower base and generate buzz around Brew Bloom Garden. These influencers will provide authentic endorsements, reaching a broader and more diverse audience.


Through these integrated promotional methods, Brew Bloom Garden will attract a steady stream of customers, eager to enjoy the high-quality beer garden experience it provides. Each tactic complements the other, creating a robust marketing ecosystem that will sustain and grow the Brew Bloom Garden’s customer base.


VII. Operations Plan

Our Operations Plan details:

  1. The key day-to-day processes that our business performs to serve our customers
  2. The key business milestones that our company expects to accomplish as we grow


Key Operational Processes

To ensure the success of Brew Bloom Garden, there are several key day-to-day operational processes that we will perform:

  • Maintain a clean and welcoming environment: This includes regular cleaning of the seating areas, restrooms, and common spaces to ensure customer comfort and adherence to health codes.
  • Inventory management: Daily monitoring of beer, food supplies, and related products to ensure that all items are well-stocked and fresh.
  • Quality control: Conduct routine checks on the beers on tap and the food served to ensure they meet our high-quality standards.
  • Staff scheduling: Allocate sufficient staff for each shift to handle anticipated customer volume efficiently and maintain quality service.
  • Customer service: Train staff to provide friendly, knowledgeable, and prompt service to create a memorable experience for patrons.
  • Menu updates: Regularly review and update the beer and food menu based on customer preferences, seasonality, and availability of ingredients.
  • Financial management: Perform daily bookkeeping tasks, including sales tracking, expense monitoring, and managing cash flow.
  • Marketing activities: Engage in ongoing promotional efforts to attract new customers and retain existing ones through social media, local advertising, and events.
  • Compliance checks: Ensure that all operations are in compliance with local alcohol serving laws, health regulations, and safety standards.
  • Feedback collection: Actively seek and review customer feedback to identify areas for improvement and implement changes accordingly.
  • Emergency preparedness: Have procedures in place for handling unexpected situations or emergencies to minimize disruptions.
  • Vendor relations: Maintain strong relationships with suppliers and vendors for timely deliveries and potential volume discounts.
  • Facility maintenance: Schedule regular maintenance for equipment and facilities to prevent breakdowns and prolong their lifespan.
  • Waste management: Implement effective waste disposal and recycling practices to minimize environmental impact and reduce costs.
  • Staff training and development: Provide ongoing training to staff members to enhance their skills and keep them informed about the latest industry trends and standards.


Brew Bloom Garden expects to complete the following milestones in the coming months in order to ensure its success:

  • Secure an ideal location for Brew Bloom Garden that is accessible and appealing to the target demographic.
  • Obtain all necessary permits and licenses to operate a beer garden, including liquor licenses, health and safety inspections, and any local business operation permits.
  • Complete the build-out of the venue, ensuring a pleasant and safe environment that complies with all regulations, and is conducive to a beer garden atmosphere.
  • Recruit and train a reliable team of staff members who are knowledgeable about the beer garden’s offerings and committed to providing high-quality customer service.
  • Develop and implement a marketing and promotional strategy to generate buzz and attract customers to the grand opening of Brew Bloom Garden.
  • Launch Brew Bloom Garden with a well-attended grand opening event that introduces the beer garden to the community and establishes the brand.
  • Establish partnerships with local breweries and suppliers to ensure a diverse and high-quality selection of beverages and any other offerings.
  • Implement a customer feedback system to continuously improve the product and service offerings based on direct customer input.
  • Expand the customer base through ongoing marketing efforts and community engagement, such as hosting events and participating in local festivals.
  • Achieve the initial revenue goal of $15,000/month, ensuring that the business is on a sustainable financial path.


VIII. Management Team

Our management team has the experience and expertise to successfully execute on our business plan.

Management Team Members

Brew Bloom Garden management team, which includes the following members, has the experience and expertise to successfully execute on our business plan:

Xavier Price, President

Xavier Price, President of Brew Bloom Garden, brings a wealth of experience to the table with his proven track record in the hospitality industry. Xavier has previously demonstrated his ability to lead and grow a successful beer garden, showcasing his expertise in creating inviting atmospheres that attract and retain customers. His strategic vision and operational prowess, combined with his passion for the craft beer movement, make him an invaluable asset to Brew Bloom Garden. Xavier’s leadership skills and his intimate knowledge of the beer garden business model position the team for lasting success by ensuring that Brew Bloom Garden not only meets the current market demand but also adapts to future trends in the industry.

Jane Doe, Chief Financial Officer

Jane Doe, Chief Financial Officer, brings a strategic financial acumen to Brew Bloom Garden, honed over a decade of experience in the financial sector. With a background in both corporate finance and small business accounting, Jane’s expertise lies in budgeting, financial planning, and economic analysis, all critical components of maintaining a profitable enterprise. Her ability to navigate complex financial landscapes and drive cost-efficiency initiatives ensures that Brew Bloom Garden operates on a solid financial foundation, capable of scaling sustainably and capitalizing on growth opportunities.

John Smith, Director of Operations

John Smith, Director of Operations, possesses a deep understanding of the operational challenges unique to the food and beverage industry. With over fifteen years of experience managing high-volume operations, John has honed his skills in workflow optimization, staff management, and supply chain logistics. His commitment to operational excellence and customer service excellence is instrumental in executing the Brew Bloom Garden’s day-to-day operations smoothly and maintaining the high standards that patrons expect.


IX. Financial Plan


Below is an overview of our expected financial performance over the next five years:

FY 1 FY 2 FY 3 FY 4 FY 5
Revenues $1,483,986 $1,606,905 $1,740,005 $1,884,130 $2,040,193
Direct Expenses $489,075 $513,991 $540,176 $567,696 $596,617
Gross Profit $994,911 $1,092,914 $1,199,829 $1,316,434 $1,443,576
Gross Profit (%) 67% 68% 69% 69.9% 70.8%
Other Expenses $103,153 $106,282 $109,507 $112,829 $116,252
EBITDA $891,758 $986,631 $1,090,321 $1,203,604 $1,327,323
Depreciation $127,000 $127,000 $127,000 $127,000 $127,000
Amortization $0 $0 $0 $0 $0
Interest Expense $94,500 $94,500 $94,500 $94,500 $94,500
Income Tax Expense $234,590 $267,796 $304,087 $343,736 $387,038
Net Income $435,667 $497,335 $564,734 $638,368 $718,785

Funding Requirements/Use of Funds

To accomplish our growth goals, Brew Bloom Garden needs $945,000 in funding. Key uses of this funding will be as follows:

Capital Investments
Building and Location Buildout $400,000
Furniture $50,000
Equipment $100,000
Machines $75,000
Computers and POS Systems $10,000
Non Capital Investments
Working Capital $150,000
Initial Rent/Lease $30,000
Staff Salaries for the First 3 Months $90,000
Initial Marketing and Advertising $25,000
Supplies $5,000
Insurance $10,000

Financial Projections

financial projection beer garden business plan

5 Year Annual Income Statement

FY 1 FY 2 FY 3 FY 4 FY 5
Revenues $1,483,986 $1,606,905 $1,740,005 $1,884,130 $2,040,193
Total Revenues $1,483,986 $1,606,905 $1,740,005 $1,884,130 $2,040,193
Direct Costs
Direct Costs $489,075 $513,991 $540,176 $567,696 $596,617
Total Direct Costs $489,075 $513,991 $540,176 $567,696 $596,617
GROSS PROFIT $994,911 $1,092,914 $1,199,829 $1,316,434 $1,443,576
GROSS PROFIT % 67% 68% 69% 69.9% 70.8%
Other Expenses
Salaries $72,814 $75,023 $77,299 $79,644 $82,060
Marketing Expenses $6,067 $6,251 $6,441 $6,637 $6,838
Rent/Utility Expenses $6,067 $6,251 $6,441 $6,637 $6,838
Other Expenses $18,203 $18,755 $19,324 $19,911 $20,515
Total Other Expenses $103,153 $106,282 $109,507 $112,829 $116,252
EBITDA $891,758 $986,631 $1,090,321 $1,203,604 $1,327,323
Depreciation $127,000 $127,000 $127,000 $127,000 $127,000
Amortization $0 $0 $0 $0 $0
EBIT $764,758 $859,631 $963,321 $1,076,604 $1,200,323
Interest Expense $94,500 $94,500 $94,500 $94,500 $94,500
PRETAX INCOME $670,258 $765,131 $868,821 $982,104 $1,105,823
Net Operating Loss $0 $0 $0 $0 $0
Use of Net Operating Loss $0 $0 $0 $0 $0
Taxable Income $670,258 $765,131 $868,821 $982,104 $1,105,823
Income Tax Expense $234,590 $267,796 $304,087 $343,736 $387,038
NET INCOME $435,667 $497,335 $564,734 $638,368 $718,785
Net Profit Margin (%) 29.4% 30.9% 32.5% 33.9% 35.2%

5 Year Annual Balance Sheet

FY 1 FY 2 FY 3 FY 4 FY 5
Cash $795,499 $1,411,662 $2,094,466 $2,853,805 $2,744,280
Other Current Assets $127,380 $137,930 $149,355 $157,010 $170,016
Total Current Assets $922,879 $1,549,593 $2,243,822 $3,010,816 $2,914,296
Intangible Assets $0 $0 $0 $0 $0
Acc Amortization $0 $0 $0 $0 $0
Net Intangibles $0 $0 $0 $0 $0
Fixed Assets $635,000 $635,000 $635,000 $635,000 $635,000
Accum Depreciation $127,000 $254,000 $381,000 $508,000 $635,000
Net fixed assets $508,000 $381,000 $254,000 $127,000 $0
Preliminary Exp $0 $0 $0 $0 $0
TOTAL ASSETS $1,430,879 $1,930,593 $2,497,822 $3,137,816 $2,914,296
Current Liabilities $50,211 $52,590 $55,085 $56,710 $59,405
Debt outstanding $945,000 $945,000 $945,000 $945,000 $0
Total Liabilities $995,211 $997,590 $1,000,085 $1,001,710 $59,405
Share Capital $0 $0 $0 $0 $0
Retained earnings $435,667 $933,003 $1,497,737 $2,136,105 $2,854,890
Total Equity $435,667 $933,003 $1,497,737 $2,136,105 $2,854,890
TOTAL LIABILITIES & EQUITY $1,430,879 $1,930,593 $2,497,822 $3,137,816 $2,914,296

5 Year Annual Cash Flow Statement

FY 1 FY 2 FY 3 FY 4 FY 5
Net Income (Loss) $435,667 $497,335 $564,734 $638,368 $718,785
Change in Working Capital ($77,168) ($8,171) ($8,930) ($6,029) ($10,309)
Plus Depreciation $127,000 $127,000 $127,000 $127,000 $127,000
Plus Amortization $0 $0 $0 $0 $0
Net Cash Flow from Operations $485,499 $616,163 $682,804 $759,338 $835,475
Fixed Assets ($635,000) $0 $0 $0 $0
Intangible Assets $0 $0 $0 $0 $0
Net Cash Flow from Investments ($635,000) $0 $0 $0 $0
Cash from Equity $0 $0 $0 $0 $0
Cash from Debt financing $945,000 $0 $0 $0 ($945,000)
Net Cash Flow from Financing $945,000 $0 $0 $0 ($945,000)
Net Cash Flow $795,499 $616,163 $682,804 $759,338 ($109,524)
Cash at Beginning of Period $0 $795,499 $1,411,662 $2,094,466 $2,853,805
$795,499 $1,411,662 $2,094,466 $2,853,805 $2,744,280


What Is a Beer Garden Business Plan?

A beer garden business plan is a document that outlines the strategies you have developed to start and/or grow your beer garden business. Among other things, it details information about your industry, customers and competitors to help ensure your company is positioned properly to succeed. Your beer garden business plan also assesses how much funding you will need to grow your business and proves, via your financial forecasts, why the business is viable.

Why You Need a Business Plan for your Beer Garden Business

A business plan is required if you are seeking funding for your beer garden business. Investors and lenders will review your plan to ensure it meets their criteria before providing you with capital. In addition, a beer garden business plan helps you and your team stay focused. It documents the strategies you must follow and gives you financial projections you should strive to achieve and against which you can judge your performance.

Beer Garden Business Plan Template PDF

Download our Beer Garden Business Plan PDF to help guide you as you create your business plan for your own beer garden.

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